Oakland Pro Soccer (d/b/a Oakland Roots SC and Oakland Soul SC), Oakland 68s, Oaklandish, Oakland Ballers, Run Local Ventures LLC (d/b/a Oakland Marathon), and Oakland Sports Group ("we," "us," or "our") operate an event-listing website (the "Site"). This Privacy Policy explains how we collect, use, disclose, and protect your personal information, and your rights under applicable laws including the California Consumer Privacy Act and California Privacy Rights Act.
We use your personal information to:
If you opt in to receive SMS messages:
We maintain records of your consent in compliance with the Telephone Consumer Protection Act.
We do not sell personal information for money. However, we may share personal information in the following ways:
We share data with vendors who help operate our business (e.g., hosting, email delivery, SMS providers, analytics platforms).
We may share identifiers (such as cookies, device IDs, or hashed email) with advertising partners for purposes of targeted advertising and performance measurement. Under California law, this may be considered "sharing" for cross-context behavioral advertising.
We may disclose information if required by law or to protect rights and safety.
Information may be transferred in connection with a merger, sale, or acquisition.
We use cookies, pixels, and similar technologies to understand user behavior, improve the Site, and deliver relevant advertisements. These may include tools such as Google Analytics and Meta Pixel. You can control cookies through your browser settings.
California residents have the right to opt out of the "sale" or "sharing" of personal information under the California Privacy Rights Act. While we do not sell personal information for monetary compensation, we may share data for advertising purposes that could be considered "sharing."
You may opt out by contacting us at info@rootssc.com. We will honor Global Privacy Control (GPC) signals where required.
Under the California Consumer Privacy Act and CPRA, you have the right to:
To exercise your rights, contact: info@rootssc.com. We may verify your identity before fulfilling requests.
We retain personal information as long as reasonably necessary to provide services, maintain business records, and comply with legal obligations. Retention periods vary depending on the type of data.
We implement reasonable safeguards to protect your personal information. However, no system is completely secure.
The Site is not intended for children under 13, and we do not knowingly collect personal information from children.
The Site may link to third-party websites or event pages. We are not responsible for their privacy practices.
We may update this Privacy Policy from time to time. Updates will be posted with a revised "Last Updated" date.